Our digital marketing services
We don’t believe in working in isolation – with a background in integrated comms, we know that the path to success includes a variety of different channels. That’s why our digital marketing strategies, backed up by data and years of experience, work.
There’s no such thing as one size fits all – we get to grips with your business and work out what you specifically need to succeed. And, as part of Mighty, we can provide wider marketing support if you should need it.
- Overall digital strategy
- Specific project communications
- Multi-channel approach
Social media advertising
You want to reach potential customers in the place they spend the most time – and that’s social media. Reach thousands of new prospects for less on Facebook, Snapchat, Instagram, LinkedIn, TikTok and more with ads they’ll respond to.
We get the message across with compelling copy, beautifully designed graphics and informed targeting that ensures your ads are seen only by the people you want to reach – keeping costs low and engagement high.
- Multi-channel campaigns
- Strategic expertise
Social media management
Not enough time to keep on top of your social media channels? Our monthly social media management service keeps you front of mind with content that engages and gets your community coming back for more.
We encourage interaction by acting on your behalf, keeping on top of customer questions and requests, and managing your online reputation. And, if you want to boost your following with a creative campaign, we’ll get the likes and shares rolling in.
- Creative campaigns
- Monthly content plans
- Community management
In today’s competitive search market, you need ads that will punch through the noise. Using Google and Bing, we research the keywords that best suit your product or service and craft ads that get clicks, making sure they’re optimised to sit at the top of the search page.
We’re constantly testing and trialling different iterations to make sure your PPC ads are working. Plus, our paid search ads are never used in isolation – we advise on what makes a great landing page experience, so that users won’t just bounce off as soon as they get there, and we can take advantage of Google’s remarketing to reach interested customers that forget to check out.
- PPC audit
- Google Ads campaigns
- Bing Ads campaigns
While paid search is great, having your website rank highly on Google organically is even more powerful. We define the right keywords that your customers will be using to find businesses like yours and carry out on-page and technical improvements to propel you to the front page.
Not only that, but we make sure you’re ranking locally, too, by improving your Google My Business and Bing Places pages, creating unique landing pages and building local links that single out your business as trustworthy and worth checking out.
- Local SEO
- Keyword strategy
- On-page and technical improvements
Your customers aren’t just hanging out on social media – they’re browsing their favourite websites, too. We utilise a variety of different display networks, including Google Display Network and those of top magazines and newspapers, to showcase your business to the right people. With clever targeting and eye-catching graphics, we make irresistible ads that increase sales – simple as that.
- Display advert design
- Media buying
- Campaign management and strategy
Set yourself up for success
Before we get into the nitty-gritty of your digital marketing, we undertake our Delve process, where we benchmark your current digital infrastructure, strategy and performance to ensure everything we do provides the maximum benefit to your business.
You and us – a winning combination
We come from an integrated communications background, with a major in PR. So we don’t just push buttons – we get the message right.
Don't have the resources you need for graphics? Don't panic – we have our own in-house design and web development team, so we can create stunning graphics that we know customers will love and make any required code changes. We combine years of marketing experience with up-to-date thinking and a real passion for digital, and we work hard to get results, no matter the channel we’re using.
Contact us to find out more
Ready to step into the world of digital marketing? Drop our team a message to find out how we can make your business a success online.